Public Comment: What is Your ‘Origin Story’?


Business students packed a large hall to the Fire Marshal maximum. “I failed more than anyone in this room,” the speaker said.

Marketing guru Seth Godin can be described in many ways, but “failure” does not come to mind. Godin, author of 18 books, the man who developed ‘permission marketing,’ spoke at The Catholic University of America, in Washington, DC.

Read the full article here on The Stream, then post a 200-word comment below


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4 Responses

  1. Jack Yoest says:

    This is required reading for selected students at The Catholic University of America in Washington, DC

  2. Anna Webb says:

    This article caused me to take a step back and ask myself a lot of why’s. Why am I seeking a graduate degree, why specifically in federal contracting? Does it align with what I really want, and does it match my “origin story?” To be honest I’m not sure that it does. My motivation maybe of more convenience and being realistic with myself and current situation. One thing I know for sure is that having a career has always been important to me. I’ve always wanted to stand on my own and not have to rely on anyone else to provide for me. Some individuals are okay and want to be a stay-at-home mom or dad but that is not what I see for myself. My career is important. What I do need to evaluate is my why and how I can incorporate that into building a better career for myself. I’m focused on being able to work my way up and after reading this article, I may need to create more of a “ruckus” as Godin said. Sometimes you have to be willing to risk some to gain more.

  3. Rachel Howard says:

    The Purple Cow Books, as I like to call them, were introduced to me many years ago when I was just beginning what I thought would be my only career with the only company I would ever work for. Fast forward to three companies later, and I still reference stories from the Purple Cow books when I work with leaders that have come to me for mentorship as they work to develop themselves. “Why do you want to move up?”, I always ask. “What makes you more remarkable than the next person?”

    Recently, I asked myself those same questions as I struggled to decide to take what some may consider a step back in my career. At heart, I am a servant leader. I want to work in an environment where I can create change through purposeful disruption and shape future leaders. For me, that means taking a step back, rethinking my career goals and getting a degree that will enable me to focus my talents on serving others. Moving up the ladder of corporate retail may deliver a paycheck, but it would not allow me to be me – a Purple Cow, who excels in developing others. Sometimes taking the time to determine your true desires and accepting who you truly are and want to be seen as, means taking that step that others may see as a step backwards, when in reality, it’s the best step forward.

  4. Geraldinne Sanchez says:

    Everyone’s personal story is different; who you are and how you became who you are, are not simple questions. Your personal origin story shows how you got started, what you have been through, why it matters, and where you are going. Most interviewers skip all these personal questions and jump directly to job-related questions such as what is your experience level or what can you tell me about our company? Yet, they forget how our stories define who we are and how we “get out of the pile”.
    This article is a perfect example of why HR departments develop new strategies to not only hire people but to find the most adequate employee in this competitive market. Big organizations such as Google reinvented their department to now call “People Operations Team.” They are constantly looking for happiness and retention. They do no longer want the “perfect fit” for a position, they do not want just coworkers, they are looking for people with a craving to “shoot for the moon.” But they cannot do it without first knowing their “stories”, or the “why” we are driven to do what we do.

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