Congratulations to BrandShift — FastCompany Best Blogs by Charmaine Yoest · August 1, 2005 Want to learn more about brands and branding? Bloggers may be in the business of writing; but a blog is a brand. . . Visit BrandShift recently recommended by FastCompany: BrandShift’s authors stick to their knitting [with] a healthy debate on the concept of branding [and case studies]. . ..