Doing Good and Doing Well: Christmas Business
Nobel laureate Milton Friedman said that a cultural prerequisite of capitalism is the holding of truthfulness as a common virtue. When you can trust a merchant’s word, says Friedman, “it cut[s] down transaction costs.” Without adherence to common moral principles we must substitute external controls to govern business behavior; efficiency demands a framework of standards and accountability.
Even the 18th-century atheist philosphe, Voltaire, recognized this problem. Though he believed Christianity was an “infamy,” much like Christopher Hitchens, Voltaire wrote that “I want my attorney, my tailor, my servants, even my wife to believe in God…then I shall be robbed and cuckolded less often.”
So. If you are not a Jesus-lover, it is still good (and safer) to do business with ’em. Less chance of getting cheated.
The Fools for Christ are easier to spot during Christmas.
They run ads like this.
Thank you (foot)note,