Category: Management

How Is The Success of an Ad Campaign Measured in a Non-Profit?

Yesterday, Charmaine says, “We got hate mail.” “Success!” I replied. Your Business(R) Blogger teaches marketing at the local college and advises clients on the effectiveness of advertising. AUL’s Open Letter to Obama The return...

Charmaine Named President and CEO of Americans United for Life

PRESS RELEASE FOR IMMEDIATE RELEASE Media Contact: Matthew Eppinette Matthew.Eppinette@AUL.org 312.568.4701 New Era Brings New Leadership: Americans United for Life Names Dr. Charmaine Yoest President and CEO Chicago, Illinois — Charmaine Yoest, Ph.D., a...