Category: Marketing

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Update: Marketing on the Million Dollar HomePage

Update: Marketing on the Million Dollar HomePage So you’re wondering: How’s Jack’s hundred bucks doing on The Million Dollar Homepage? From that Alex Tew brainchild Brit. (email me if you can find my ad....

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Media Alert: Charmaine on CNBC at 7:30

Headed out shortly to CNBC to discuss marketing issues — and politics, natch — with a representative of American Girl, the doll manufacturer — they landed themselves in a bit of trouble by getting...

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Contest: Best Marketing Posts of the Year

A Contest! About Marketing. The Marketing Department courtesy www.toothpastefordinner.com, drawing by drew Show us your four P’s: Product, Price, Promotion, and Placement! Give us your best on Reach, Frequency, Awareness! Explain your finest on...

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Toyota Ad Campaign: Triple Loser

This Toyota ad — overlooking a major road near my home — fails on three counts: 1) Bad taste. The double entendre is too clever by half. 2) Missed Message. Environmentalists want more hybrids,...